From Bootstrap to Brilliant TM:
Are you ready to lead with clarity, cohesion and confidence?
You’ve grown. Now your brand needs to tell that story.
Strategic brand & design partner for purpose-led organisations who want their brand to reflect their impact
How I work
Strategic
Deep discovery work that uncovers your essence and positions you with clarity and purpose.
Expressive
Finding the words and visual language that capture the heart and soul of who you are.
Transformative
Building confidence and momentum through brand foundations that guide everything you do.
Your impact deserves a brand that communicates it
You've built something meaningful, but does your brand communicate that clearly and confidently?
At The Branding Fox, I help purpose-led organisations discover their true identity, find the language to express it powerfully, and create a visual presence that commands attention and respect.
Because when your brand finally matches your impact, everything changes - your confidence, your momentum, your ability to reach the people who need you most.
Helping you with:
Fast, focussed clarity for purpose-led organisations who need direction and focus.
A full strategy-to-identity transformation that includes brand positioning, messaging that captures your essence, and a complete visual identity that positions you for growth.
Ongoing strategic and design support that consistently communicates your expertise.
Real results,
proven success
Trusted by agencies, organisations and independents for over 20 years
You’ve outgrown your branding if…
- You started with a DIY brand or bootstrapped design that no longer reflects your current impact.
- Your brand doesn’t make you look like the experts you actually are.
- You feel invisible in your industry while others get noticed and respected.
- Your branding feels inconsistent, outdated, or mismatched to your current goals.
- You want to build your brand authority and create a brand that makes an impact but you don’t know where to start.
- You struggle to explain what makes you different or why people should choose you.
- You don't have clear messaging that your team can confidently use.
If this sounds familiar, it’s time for a brand rebirth.
From makeshift to memorable
See what happens when brands stop blending in and start showing up with confidence. These before-and-afters highlight the transformation from DIY beginnings to bold, beautiful brands that tell a compelling story and attract the right kind of attention.
Hello!
I'm Vardeep Edwards, founder of The Branding Fox. With 20+ years of experience and having worked with ODEON, Marie Curie, Pentagram & EMAP, I help purpose-led organisations with their branding and design needs. Creating a foundation from which you can grow is crucial, and I can help translate this into an impactful and purposeful brand that's right for you.
You come away with clarity on your brand, your positioning and how to look credible.
Let's work together to create a successful brand that has meaning and purpose. You will be involved in my step-by-step process and I will make everything as clear as possible.
Supporting Female Founders
Listen to our podcast The Courageous Collective created by me, Vardeep Edwards and Copywriting expert, Rupa Bharadva. We created The Courageous Collective to celebrate women of colour, who dare to do things differently as creative business founders.
Let's elevate your brand today
Get in touch
